Exposing Relay For Life to a different, social media savvy target was a goal in Cake Marketing's Relay For Life strategic plan this year.
We at Cake Marketing came up with the idea to do a themed photo shoot for the cause as part of our promotion of the local Lismore and Villages Relay For Life event this year. The event, held in late April was the biggest the area has ever seen,thanks to amazing community involvement.
There is a national newsletter called the Volunteer Voice that goes out to Cancer Council offices Australia wide, and Cake Marketing and The Chubby Fashionista got featured for the Relay For Life photo shoot we did earlier this year!
Thanks once again to everyone who was involved – it was an amazing couple of days of shooting and a lot of fun to promote the cause in a different way.
Picture featured was taken by our very own Mel Carrero (aka The Chubby Fashionista) of Emily Patch in the Relay colours.