Written by:
matt
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Published
October 10, 2012
Enthralled by books local author Bronwyn Thirkell introduces us to her new book 'One Sunny Day' and lets us in on her writing secrets
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Also posted in Cake Blog, Guest Blogger, PR
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Tagged Australia, Balli, book, branding, cake marketing, children, Coastal Kids Magazine, guest blogger, holiday, In the Pink Ice Creamery, Karen Etherington, Lake Ainsworth, Lennox Head, One Sunny Day, Seven Mile Beach, The Boat Channel, tourism
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Written by:
mel
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Published
July 11, 2012
Each week we talk about the brands we love at Cake Marketing, for different reasons.. or maybe because we have a shopping problem.
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Written by:
mel
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Published
June 20, 2012
Mel talks about our newly released Marketing Mentoring package - a great way to be introduced to the world of marketing.
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Also posted in Cake Blog, Events, Marketing, Online, PR, Retail, Social Media
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Tagged A Piece of Cake, Australia, branding, business, cake marketing, events, Katie O'Rourke, lavish floral design, Lismore, Lismore Business Awards, marketing, marketing manager, Marketing Mentor, Mel Carrero, objectives, PR Mentoring, retail, shopping, social media
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Written by:
katie
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Published
May 17, 2012
With two major events in a span of merely four days this past week could certainly be described as whirlwind! But were they successful?
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Also posted in Cake Blog, Events, Marketing, PR
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Tagged Amenities, Attendees, Australia, branding, business, cake marketing, City Centre Manager, Decor, Event Planning, events, IT, Jodie Fox, Katie O'Rourke, Lighting, Lismore, marketing, Mother's Day, pr, Return on Investment, Security, Shoes of Prey, signage, Sound, Sponsors, Stakeholders, Suppliers, Survey Monkey, Transport, Venue, Weather
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Written by:
katie
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Published
May 16, 2012
With Mother’s Day just in the rear vision I wanted to reflect on the women who inspire me, who have had a significant impact on my life and whom I deeply respect.
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Also posted in Cake Blog
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Tagged branding, business, businesswoman, cake marketing, Holly Marks, Jackie O'Rourke, Katie O'Rourke, Kylie Minogue, marketing, Mother's Day, oprah, personal branding
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Written by:
mel
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Published
April 10, 2012
Mel talks about getting the best PR (public relations) for your organisation or charity - simple tips to get your event or charity noticed.
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Also posted in Cake Blog, Events, Marketing, Non Profit, Online, PR, Social Media
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Tagged Australia, board meetings, branding, business, cake marketing, charity, committee, community, Emily Patch, Katie O'Rourke, Lismore, media, Mel Carrero, newspapers, organisation, photography, pr, public relations, Relay for Life, social media, sponsorship, television
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Written by:
katie
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Published
April 9, 2012
This week, Mel talks about her lusting for a pair of perfect Karen Walker sunglasses.
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Also posted in Brands we love, Cake Blog, Marketing, PR, Retail
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Tagged brand, branding, brands we love, business, cake marketing, fashion, karen walker, karen walker eyewear, Katie O'Rourke, label, Lismore, logo, Mel Carrero, New Zealand, styling, sunglasses, sunnies, The Chubby Fashionista
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Written by:
katie
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Published
April 2, 2012
Each week Katie and Mel are going to tell you all about the brands they love, for their marketing, for the message they portray or simply because they have a shopping addiction.
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Also posted in Brands we love, Cake Blog, Marketing, Online, PR, Retail
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Tagged Bangalow, blog, branding, brands we love, buying process, cake marketing, communication, designers, fashion, Katie O'Rourke, Lazybones, online shopping cart, price points, products, retail, service, shopping, The Chubby Fas, website, wishlist
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Written by:
katie
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Published
March 15, 2012
Local salon owner Jessica Briggs talks about establishing her own business, Gloss Hair Artistry.
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Also posted in Cake Blog, Guest Blogger, Marketing, PR
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Tagged apprentice, Australia, beauty, branding, business, cake marketing, design, events, fashion, Gloss Hair Artistry, guest blogger, hair, jessica briggs, Lismore, magellan, makeup, marketing, salon
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Written by:
katie
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Published
March 13, 2012
Last week marked the one year anniversary for Katie's role as City Centre Manager for Lismore City Council. It has been a fantastic year filled with great events, businesses and helping brand our little gem of a town that always leaves a mark on anyone who visits or lives here. In this blog we share the letter Katie sent out to local businesses in reflection of the year that was.
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Also posted in Cake Blog, Events, Marketing, Online, PR, Retail, Social Media
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Tagged Australia, back alley gallery, branding, business, cake marketing, carols by candlelight, City Centre Manager, come to the heart, events, Katie O'Rourke, lantern parade, Lismore, Lismore Business Promotion Program, Lismore City Hall, lismore cup, lismore turf club, marketing, Northern Rivers, Northern Rivers Echo, Northern Star, online, retail, sample food festival, sample magazine, shopping, The Stella Network, tropical fruits festival
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